Case study
SmartClaw
Real claw machines played from a phone, and a fleet dashboard for the operators who run them.
Real claw machines, played from a phone and managed from a dashboard anywhere.
What it is
A connected arcade platform that brings physical claw machines online. Players play remotely from a mobile app. Operators manage their whole fleet from one dashboard. Cashless payments work without anyone touching a coin.
The hard parts
- Three layers working as one: physical hardware on the floor, a cloud platform in the middle, and a consumer mobile app on top.
- A small computer inside every cabinet talks to its machine in real time and stays in sync with the cloud, so when a player taps a button the claw moves within a fraction of a second.
- Cashless payments wired directly into each play session.
- Live video from every cabinet streamed to the player, so remote play feels like standing at the machine.
Outcomes
- Operators diagnose, reconfigure and tune machines remotely.
- A new revenue channel from players who never visit the venue.
- Revenue, win rate and uptime per cabinet, visible in real time.
- Venues can go cashless and skip the coin run.
Where Think New helped
Think New designed and built the whole stack: the hardware integration, the operator platform and the mobile app.
Have a project that needs this kind of build?
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